About Us



With a career spanning over 25 years, Paul Fulton, founder and CEO of Fulton365, served in an executive capacity over sales & marketing with one of the world’s premier retailers. He has opened hundreds of retail outlets in almost 30 countries. In addition, he has developed online marketing strategies to grow e-commerce revenue through the use of Shopify stores, Mail Chimp email optimization, social media marketing and virtual community building that have driven millions in revenue for his clients. 

Clients range from self-funded start-ups to more mature $1 billion organizations. Each client is individually managed based on specific needs and timelines.  

Most recently, the team at Fulton365 led the successful execution of growth initiatives for Crocs within the Caribbean, Porsche-Design within Latin America, Seafolly with its first US store in Fashion Island, Newport, CA. and Jimmy Buffett’s Margaritaville  where we significantly increased same-store sales while simultaneously cutting costs. 

In 2022, a small start-up client using Mr. Fulton's online marketing and product sourcing strategies grew organically (profitably, without any debt) by $1MM in just 12 months using a model similar to Reese Whitherspoon's Hello Sunshine model as he observed her success. 

In addition, he improved product costs for several clients via sourcing strategies that included spices from around the world, textiles, plastic and glass products. 

Whatever your business, large or small, give us a call and let's talk about how we can help you succeed. 


Paul Fulton