The first 100 Days Post Acquisition or Post Start Up are Critical.
A 100-Day Marketing plan is essential to establish your marketing culture and develop accountability for marketing initiatives and strategy.
We'll create the plan for you. Most plans share this general outline:
1. Weeks 1–2: Alignment & Discovery
Stakeholder interviews
Brand perception analysis
Sales-marketing feedback loops
Review of existing materials, campaigns, and KPIs
2. Weeks 3–4: Audit & Opportunity Mapping
Deep audit of current marketing assets (website, email, CRM, SEO, paid media, brand)
SWOT Analysis of team and tools
Identify top growth opportunities and leaks in the funnel
3. Weeks 5–8: Strategic Foundation
Positioning and messaging refinement
Competitive landscape research
ICP (Ideal Customer Profile) updates
Set SMART goals and key marketing metrics
4. Weeks 9–12: Execution Kickoff
Launch 1–2 quick-win campaigns
Implement revised lead gen funnel or nurture strategy
Create marketing calendar & asset roadmap
Team/talent gap assessment and upskilling/restructuring as needed
Buy the first hour of development of your 100-Day Marketing Blueprint here. After our call, a detailed proposal will be sent with your specific needs scoped. Pricing is as low as $499 for start ups to over $10,000 for more complicated PE post-acquisition fractional CMO support.
